How many people search for beauty & wellness each month?

About 40,760 monthly searches across the top related keywords in the United States, led by "beauty & wellness directory".

Who already ranks for beauty & wellness searches?

8 dedicated directories and 0 general aggregators appear in the top 10 results for "beauty & wellness directory".

Directory / United States / Data pulled 1 month ago

Beauty & Wellness Directory

A directory for beauty and wellness services, featuring spas, salons, and wellness centers.

Verdict: Hard to make work

The beauty and wellness niche is competitive with 8 dedicated directories in the top 10 results and only 1 business site. The opportunity score indicates it's hard to make work due to high competition and limited gaps in the market. There is significant demand, but the supply of listings is already well-established.

Searches: 40,760; per month, top 12 keywords
Directories: 8; dedicated, in the top 10
Aggregators: 0; Yelp, Maps, marketplaces
Businesses nearby: n/a; no location given

Demand

Monthly Google searches in United States for the keyword cluster around 'beauty & wellness'. Phrasings Google counts as one keyword are collapsed.

Google Ads keyword data

Primary keyword

beauty & wellness directory

Cluster total

40,760 / mo

Easy keywords

12 of 12

Keyword	Volume	Difficulty	CPC	Intent
cozy wellness beauty spa	2,400	0 easy	$2.69	navigational
new beauty & wellness	1,600	2 easy	$0.91	commercial
bamboo beauty & wellness	1,600	3 easy	$0.32	commercial
catalia beauty & wellness	1,600	20 easy	$0.70	navigational
complexions spa for beauty & wellness	1,600	0 easy	$2.27	navigational
new beauty wellness	1,600	2 easy	$0.91	commercial
new beauty wellness ct	1,600	2 easy	$0.91	navigational
new beauty and wellness	1,600	2 easy	$0.91	commercial
new beauty wellness westport	1,600	2 easy	$0.91	navigational
new beauty and wellness westport	1,600	2 easy	$0.91	navigational
complexions spa for beauty and wellness	1,600	4 easy	$2.27	navigational
aesthetemed beauty & wellness clinic	1,300	0 easy	$4.88	navigational

Competition

The live top 10 for 'beauty & wellness directory', the keyword a directory for this niche would need to win.

Live Google SERP

Dedicated directory

Sites built for this niche. Your direct competitors.

Aggregator

Yelp, Maps, Reddit, marketplaces. Not beatable, not niche.

Business site

Google chose a business, not a list, for these slots.

Beatable slots

0 of 9

Content pages on domains under 10k visits a month.

#	Result	Type	Est. traffic / mo
1	blackownedlosangeles.com Beauty & Wellness \| Directory Dedicated directory 7,395/mo	Dedicated directory	7,395
2	wellnessdirectoryusa.com Wellness and Health Blog Directory USA Dedicated directory 181/mo	Dedicated directory	181
3	prettylocal.com Pretty Local Pro Directory \| Long Island Beauty & Wellness ... Dedicated directory 660/mo	Dedicated directory	660
4	jasminedirectory.com Beauty: Local Business Listings Near You Dedicated directory 35,260/mo	Dedicated directory	35,260
5	wellnessadvertising.com Beauty and Aesthetics Professionals & Businesses Business site 31/mo	Business site	31
6	naturalbeauty.directory Natural Beauty Directory: Home Dedicated directory 1/mo	Dedicated directory	1
7	onlinelisting.org OnlineListing — Discover Beauty & Wellness in Georgia Dedicated directory 26/mo	Dedicated directory	26
8	wellspace.directory Find Wellness Professionals Near Me - Wellspace.directory ... Dedicated directory 100/mo	Dedicated directory	100
9	lexieslist.com Directory \| Lexie's List Dedicated directory 4/mo	Dedicated directory	4

Traffic is the estimated monthly organic visits to the whole domain, shown on a log scale. A content page from a small site ranking above giants is the signal to look for; business sites rank on local relevance and are not slots a directory can take.

Build plan

A starting structure for the directory, drafted from the numbers above. Treat the revenue range as an order of magnitude.

Generated

Name ideas

WellnessNest
BeautyHaven
SpaSphere

Monetization

featured listings

Charge businesses for featured placements in the directory to increase visibility.

$500 to $1,500 / mo after a year