How many people search for summer camps each month?

About 511,480 monthly searches across the top related keywords in the United States, led by "best summer camps".

Who already ranks for summer camps searches?

1 dedicated directories and 1 general aggregators appear in the top 10 results for "best summer camps".

Directory / United States / Data pulled 2 hours ago

Summer Camps Directory

Create a directory for summer camps to help families find the best options available.

Verdict: Worth a try

There is strong demand for summer camps with high monthly search volume, but competition is present with one dedicated directory and several aggregators. The opportunity exists, but you will need to differentiate your directory to attract users.

Searches: 511,480; per month, top 12 keywords
Directories: 1; dedicated, in the top 10
Aggregators: 1; Yelp, Maps, marketplaces
Businesses nearby: n/a; no location given

Demand

Monthly Google searches in United States for the keyword cluster around 'summer camps'. Phrasings Google counts as one keyword are collapsed.

Google Ads keyword data

Primary keyword

best summer camps

Cluster total

511,480 / mo

Easy keywords

11 of 12

Keyword	Volume	Difficulty	CPC	Intent
summer camp	74,000	33 medium	$4.27	informational
summer camp near me	60,500	20 easy	$4.62	navigational
y summer camp	33,100	21 easy	$6.75	informational
summer camp ymca	33,100	15 easy	$6.75	informational
summer camp at ymca	33,100	15 easy	$6.75	informational
bill murray summer camp movie	27,100	10 easy	$0.12	informational
summer camp for preschool near me	22,200	0 easy	$5.72	navigational
summer camp for preschoolers near me	22,200	0 easy	$5.72	navigational
summer camp for kindergarteners near me	22,200	13 easy	$5.72	navigational
summer camp island	14,800	11 easy	$0.16	informational
kiddos summer camp	14,800	0 easy	$6.67	informational
outpost summer camp	14,800	0 easy	$5.86	informational

Competition

The live top 10 for 'best summer camps', the keyword a directory for this niche would need to win.

Live Google SERP

Dedicated directory

Sites built for this niche. Your direct competitors.

Aggregator

Yelp, Maps, Reddit, marketplaces. Not beatable, not niche.

Business site

Google chose a business, not a list, for these slots.

Beatable slots

1 of 10

Content pages on domains under 10k visits a month.

#	Result	Type	Est. traffic / mo
1	americansummercamps.com Some of the Best Summer Camps in the World Content 49,715/mo	Content	49,715
2	world-camps.org Summer Camps in the United States 2027 Content 8,447/mo	Content	8,447
3	rankings.newsweek.com America's Best Summer Camps 2024 Content 253,599/mo	Content	253,599
4	bayareakidfun.com Summer Camps Business site 133,282/mo	Business site	133,282
5	lasummercamps.com Los Angeles Summer Camps 2026 - Day, Sleepaway, Sports ... Content 11,775/mo	Content	11,775
6	laparent.com Summer Camp Guide 2026 Content 45,911/mo	Content	45,911
7	summercamps.com Find Your Perfect Summer Camp 2026 \| Day Summer Camps ... Dedicated directory 34,991/mo	Dedicated directory	34,991
8	oaklandside.org East Bay Summer Camp Guide Content 288,165/mo	Content	288,165
9	twincitiesfamily.com Best Summer Camps in the Twin Cities Content 121,597/mo	Content	121,597
10	yelp.com TOP 10 BEST Summer Camps in Atlanta, GA - Updated 2026 Aggregator 1,268,971,975/mo	Aggregator	1,268,971,975

Traffic is the estimated monthly organic visits to the whole domain, shown on a log scale. A content page from a small site ranking above giants is the signal to look for; business sites rank on local relevance and are not slots a directory can take.

Build plan

A starting structure for the directory, drafted from the numbers above. Treat the revenue range as an order of magnitude.

Generated

Name ideas

CampFinder
SummerCampHub
ExploreCamps

Monetization

featured listings

Charge summer camps for featured placements on the directory.

$500 to $2,000 / mo after a year