How many people search for plumbers each month?

About 4,585,480 monthly searches across the top related keywords in the United States, led by "plumbers chicago".

Who already ranks for plumbers searches?

1 dedicated directories and 4 general aggregators appear in the top 10 results for "plumbers chicago".

Local directory / United States / Data pulled 1 hour ago

Plumbers Directory in Chicago, IL

A directory for plumbers in Chicago, IL, connecting local homeowners with service providers.

Verdict: Worth a try

There is decent local demand for plumbing services, but competition is significant with one dedicated directory and several aggregators in the top results. The presence of 482 businesses available to list indicates a healthy supply, suggesting potential for a new directory, though it may face challenges in ranking against established sites.

Local searches: 9,460; per month; 4,585,480 nationally
Directories: 1; dedicated, in the top 10
Aggregators: 4; Yelp, Maps, marketplaces
Businesses nearby: 482; within ~20 km

Demand

Monthly Google searches in United States for the keyword cluster around 'plumbers', with the Chicago keywords marked. Phrasings Google counts as one keyword are collapsed.

Google Ads keyword data

Primary keyword

plumbers chicago

Local / national

9,460 / 4,585,480

Easy keywords

12 of 18

Keyword	Volume	Difficulty	CPC	Intent
near me plumber	823,000	12 easy	$39.45	commercial
plumber near by me	823,000	12 easy	$39.45	transactional
plumber	673,000	39 medium	$34.32	commercial
plumber supply near me	246,000	38 medium	$5.12	commercial
plumber supplier near me	246,000	53 medium	$5.12	commercial
drain plumber snake	110,000	36 medium	$2.46	transactional
emergency plumber near.me	110,000	0 easy	$76.50	commercial
plumber emergency near me	110,000	0 easy	$76.50	commercial
plumber usa	90,500	21 easy	$8.29	commercial
plumber supply	90,500	62 hard	$3.01	commercial
plumber supplier	90,500	62 hard	$3.01	commercial
plumber in america	90,500	28 easy	$8.29	commercial
plumber chicago local	5,400	1 easy	$27.52	commercial
chicago emergency plumber local	880	3 easy	$52.70	commercial
plumber supply chicago local	720	19 easy	$6.60	commercial
plumber union chicago local	480	7 easy	$13.02	navigational
plumber service chicago local	390	8 easy	$21.38	commercial
plumber apprentice chicago local	260	0 easy	$6.89	commercial

Competition

The live top 10 for 'plumbers chicago', the keyword a directory for this niche would need to win.

Live Google SERP

Dedicated directory

Sites built for this niche. Your direct competitors.

Aggregator

Yelp, Maps, Reddit, marketplaces. Not beatable, not niche.

Business site

Google chose a business, not a list, for these slots.

Beatable slots

1 of 9

Content pages on domains under 10k visits a month.

#	Result	Type	Est. traffic / mo
1	webapps1.chicago.gov Plumbing - Licensed Contractors - City of Chicago Business site 81,518/mo	Business site	81,518
2	reddit.com Are there any trustworthy plumbers in Chicago? Aggregator 4,074,612,103/mo	Aggregator	4,074,612,103
3	plumberslu130ua.com Plumbers Local 130 UA Dedicated directory 24,264/mo	Dedicated directory	24,264
4	mikesplumbingchicago.com Mikes Chicago Plumbing - 24 Hour Plumber In Chicago ... Content 10,908/mo	Content	10,908
5	yelp.com Top 10 Best Plumbing Near Chicago, Illinois Aggregator 1,268,971,975/mo	Aggregator	1,268,971,975
6	fourseasonsheatingcooling.com Best Plumber in Chicago, IL Content 110,046/mo	Content	110,046
7	thumbtack.com The Best Plumbers in Chicago, IL Aggregator 10,085,324/mo	Aggregator	10,085,324
8	craigslist.org chicago plumbers Aggregator 45,282,583/mo	Aggregator	45,282,583
9	myrescueplumbing.com #1 Chicago Plumber \| Rescue Plumbing \| 24/7 Emergency ... Content 1,183/mo	Content	1,183

Traffic is the estimated monthly organic visits to the whole domain, shown on a log scale. A content page from a small site ranking above giants is the signal to look for; business sites rank on local relevance and are not slots a directory can take.

Supply

Businesses matching 'plumbers' on Google Maps within about 20 km of Chicago, IL. This is what you could import on day one.

Google Maps data

482

businesses to list

Counted on Google's category "HVAC contractor", which can be wider than the niche as you define it.

Best rated examples

Four Seasons Heating, Air Conditioning, Plumbing, Sewer & Electric

HVAC contractor

4.7 (31,041)
Roto-Rooter Plumbing & Water Cleanup

Plumber

4.7 (8,559)
J. Blanton Plumbing, Sewer & Drain

Plumber

4.6 (3,450)
Deljo Heating, Cooling & Plumbing

Heating contractor

4.9 (3,443)
Goode Plumbing

Plumber

4.8 (2,661)

Build plan

A starting structure for the directory, drafted from the numbers above. Treat the revenue range as an order of magnitude.

Generated

Name ideas

ChicagoPlumbHub
PlumberConnectChicago
ChiTownPlumbers

Monetization

featured listings

Charge plumbers for featured placements to enhance visibility.

$500 to $1,500 / mo after a year