DirectoryBuilder

Directory / United States / Data pulled 1 day ago

Healthy Wellness Products Directory

A directory for healthy wellness products connecting consumers with brands and companies.

Verdict: Crowded or small

The market for wellness products shows decent demand, but competition is high with five dedicated directories already ranking. There are also two aggregators and two business sites in the top results, making it challenging to establish a new directory.

Searches
15,330
per month, top 12 keywords
Directories
5
dedicated, in the top 10
Aggregators
2
Yelp, Maps, marketplaces
Businesses nearby
n/a
no location given
01

Demand

Monthly Google searches in United States for the keyword cluster around 'wellness products' (nobody searches for 'healthy wellness products' by that name, so this is the closest phrase people type). Phrasings Google counts as one keyword are collapsed.

Primary keyword

wellness products directory

Easy keywords

12 of 12

Keyword Volume

wellness product

3,600

health and wellness product

3,600

wellness health product

3,600

natural wellness product

1,900

wellness product companies

1,000

health wellness product

480

best wellness products

390

wellness product list

70

top wellness products

50

himalaya wellness product

50

health and wellness product catalog

50

wellness products near me

40
02

Competition

The live top 10 for 'wellness products directory', the keyword a directory for this niche would need to win.

Dedicated directory

5

Aggregator

2

Business site

2

Beatable slots

0 of 9

# Result
1
logo.com

Health And Beauty Brands and Businesses

Business site 370,897/mo
2
scribd.com

Comprehensive Spa and Wellness Products List | PDF

Dedicated directory 41,375,261/mo
3
nutraceuticalsworld.com

2016 Beauty Ingredients Directory

Dedicated directory 31,223/mo
4
phppd.providence.org

Providence Directory - Prisma Wellness LLC

Dedicated directory 1,765,698/mo
5
facebook.com

Black Women Empowered Incorporated

Aggregator 3,209,723,111/mo
6
mysubscriptionaddiction.com

The Best Monthly Wellness Brands for Women in 2026 | MSA

Dedicated directory 283,705/mo
7
santafehillssanmarcos.com

AdvoCare Health & Wellness Products

Business site 4,676/mo
8
onlinebusinessdirectory.boundlessaccelerator.ca

Niyama Wellness - Boundless Accelerator Online Business ...

Dedicated directory 14/mo
9
instagram.com

A new era is coming… A new @OMNoire website. ...

Aggregator 2,489,711,967/mo

Traffic is the estimated monthly organic visits to the whole domain, shown on a log scale. A content page from a small site ranking above giants is the signal to look for; business sites rank on local relevance and are not slots a directory can take.

03

Build plan

A starting structure for the directory, drafted from the numbers above. Treat the revenue range as an order of magnitude.

Name ideas

  • WellnessHub
  • PurelyWell
  • VitalityList

Monetization

featured listings

Charge wellness brands for highlighted placement within the directory.

$500 to $2,000 / mo after a year

Categories

Natural SupplementsOrganic SkincareFitness EquipmentHolistic TherapiesHealthy SnacksEssential OilsMindfulness ToolsWellness Retreats

Listing fields

  • Price Rangetext
  • Specialtiestext
  • Years in Businessnumber
  • Certificationstext
  • Service Areatext

Articles that would bring traffic

  1. 01Top 10 Wellness Products for a Healthier Life
  2. 02How to Choose the Right Wellness Products for You
  3. 03The Benefits of Natural Wellness Products
  4. 04Exploring Holistic Therapies: What You Need to Know
  5. 05The Rise of Organic Skincare: Trends and Tips
  6. 06Essential Oils: A Guide to Their Uses and Benefits
  7. 07Healthy Snacks: Best Options for Your Diet
  8. 08Fitness Equipment for Home Workouts: A Complete Guide
  9. 09Mindfulness Tools to Enhance Your Wellbeing
  10. 10The Importance of Wellness Retreats for Mental Health

Related reports

Validate another idea