How many people search for hair salons each month?

About 4,600,410 monthly searches across the top related keywords in the United States, led by "hair salons austin".

Who already ranks for hair salons searches?

1 dedicated directories and 5 general aggregators appear in the top 10 results for "hair salons austin".

Local directory / United States / Data pulled 56 minutes ago

Hair Salons Directory in Austin, TX

A niche directory for hair salons in Austin, TX, connecting locals with top stylists.

Verdict: Worth a try

There is strong local demand for hair salons with 37,310 monthly searches. However, competition is significant due to one dedicated directory and five aggregators in the top results. With 987 businesses available to list, there is potential to create a valuable resource.

Local searches: 37,310; per month; 4,600,410 nationally
Directories: 1; dedicated, in the top 10
Aggregators: 5; Yelp, Maps, marketplaces
Businesses nearby: 987; within ~20 km

Demand

Monthly Google searches in United States for the keyword cluster around 'hair salons', with the Austin keywords marked. Phrasings Google counts as one keyword are collapsed.

Google Ads keyword data

Primary keyword

hair salons austin

Local / national

37,310 / 4,600,410

Easy keywords

17 of 18

Keyword	Volume	Difficulty	CPC	Intent
hair salon near me	1,500,000	18 easy	$1.19	commercial
hair salon	823,000	13 easy	$1.16	commercial
salon and hair	823,000	3 easy	$1.16	commercial
sola hair salon	246,000	15 easy	$4.35	navigational
hair stylist salon near me	110,000	21 easy	$1.13	navigational
loft hair salon	60,500	0 easy	$4.42	navigational
dominican hair salon	60,500	0 easy	$0.87	commercial
beauty hair salon near me	60,500	0 easy	$1.42	navigational
beauty and hair salon near me	60,500	0 easy	$1.42	navigational
hair salon ulta	49,500	25 easy	$0.16	navigational
hair salon at ulta	49,500	25 easy	$0.16	navigational
ulta beauty hair salon	49,500	25 easy	$0.16	navigational
milk and honey hair salon austin local	12,100	12 easy	$0.82	navigational
hair salon austin local	6,600	41 medium	$1.84	commercial
cnn hair salon austin local	4,400	0 easy	$6.82	navigational
urban betty hair salon austin local	4,400	4 easy	$1.96	navigational
cobalt blue hair salon austin local	1,600	0 easy	$4.35	commercial
best austin hair salon local	1,300	28 easy	$2.04	commercial

Competition

The live top 10 for 'hair salons austin', the keyword a directory for this niche would need to win.

Live Google SERP

Dedicated directory

Sites built for this niche. Your direct competitors.

Aggregator

Yelp, Maps, Reddit, marketplaces. Not beatable, not niche.

Business site

Google chose a business, not a list, for these slots.

Beatable slots

0 of 8

Content pages on domains under 10k visits a month.

#	Result	Type	Est. traffic / mo
1	yelp.com Top Ten Hair Salons Austin, TX - Last Updated October 2026 Aggregator 1,268,971,975/mo	Aggregator	1,268,971,975
2	yellowpages.com Best 30 Hair Stylists in Austin, TX with Reviews Aggregator 41,056,985/mo	Aggregator	41,056,985
3	reddit.com Best salons/places for hair treatment : r/Austin Aggregator 4,074,612,103/mo	Aggregator	4,074,612,103
4	austin.culturemap.com The best hair salons in Austin for stellar cuts, color, and style Content 110,875/mo	Content	110,875
5	fresha.com Best Hair Salons near me in South Lamar, Austin Dedicated directory 4,515,096/mo	Dedicated directory	4,515,096
6	fash.com The 10 Best Hair Salons in Austin, TX (with Free Quotes) Content 205,461/mo	Content	205,461
7	reddit.com Hair Salon Recommendations : r/Austin Aggregator 4,074,612,103/mo	Aggregator	4,074,612,103
8	facebook.com What are good hair stylists near SoCo in Austin? Aggregator 3,209,723,111/mo	Aggregator	3,209,723,111

Traffic is the estimated monthly organic visits to the whole domain, shown on a log scale. A content page from a small site ranking above giants is the signal to look for; business sites rank on local relevance and are not slots a directory can take.

Supply

Businesses matching 'hair salons' on Google Maps within about 20 km of Austin, TX. This is what you could import on day one.

Google Maps data

987

businesses to list

Counted on Google's category "Hair salon", which can be wider than the niche as you define it.

Best rated examples

Cookie Cutters Haircuts for Kids - Sunset Valley

Hair salon

4.7 (2,005)
Red Stella Salon

Hair salon

4.7 (1,490)
Deep Roots ATX Salon, 360

Hair salon

4.9 (1,314)
Urban Betty Salon 38th

Beauty salon

4.6 (1,197)
Bishops Cuts/Color

Hair salon

4.8 (1,196)

Build plan

A starting structure for the directory, drafted from the numbers above. Treat the revenue range as an order of magnitude.

Generated

Name ideas

Austin Hair Haven
Salon Spot Austin
Hair Hub ATX

Monetization

featured listings

Charge salons for featured placements to increase their visibility.

$500 to $2,000 / mo after a year