How many people search for beauty & wellness each month?

About 40,760 monthly searches across the top related keywords in the United States, led by "best beauty & wellness".

Who already ranks for beauty & wellness searches?

0 dedicated directories and 3 general aggregators appear in the top 10 results for "best beauty & wellness".

Directory / United States / Data pulled 11 hours ago

Beauty & Wellness Directory

Create a directory for beauty and wellness services, focusing on spas and wellness centers.

Verdict: Crowded or small

The market shows decent demand with a monthly search volume of 40,760, but competition is high with three aggregators dominating the top results. There are no dedicated directories ranking, indicating a crowded space with limited opportunities for new entries.

Searches: 40,760; per month, top 12 keywords
Directories: 0; dedicated, in the top 10
Aggregators: 3; Yelp, Maps, marketplaces
Businesses nearby: n/a; no location given

Demand

Monthly Google searches in United States for the keyword cluster around 'beauty & wellness'. Phrasings Google counts as one keyword are collapsed.

Google Ads keyword data

Primary keyword

best beauty & wellness

Cluster total

40,760 / mo

Easy keywords

12 of 12

Keyword	Volume	Difficulty	CPC	Intent
cozy wellness beauty spa	2,400	0 easy	$2.69	navigational
new beauty & wellness	1,600	2 easy	$0.91	commercial
bamboo beauty & wellness	1,600	3 easy	$0.32	commercial
catalia beauty & wellness	1,600	20 easy	$0.70	navigational
complexions spa for beauty & wellness	1,600	0 easy	$2.27	navigational
new beauty wellness	1,600	2 easy	$0.91	commercial
new beauty wellness ct	1,600	2 easy	$0.91	navigational
new beauty and wellness	1,600	2 easy	$0.91	commercial
new beauty wellness westport	1,600	2 easy	$0.91	navigational
new beauty and wellness westport	1,600	2 easy	$0.91	navigational
complexions spa for beauty and wellness	1,600	4 easy	$2.27	navigational
aesthetemed beauty & wellness clinic	1,300	0 easy	$4.88	navigational

Competition

The live top 10 for 'best beauty & wellness', the keyword a directory for this niche would need to win.

Live Google SERP

Dedicated directory

Sites built for this niche. Your direct competitors.

Aggregator

Yelp, Maps, Reddit, marketplaces. Not beatable, not niche.

Business site

Google chose a business, not a list, for these slots.

Beatable slots

0 of 8

Content pages on domains under 10k visits a month.

No niche directory ranks here, but 6 of the top results are domains with over a million visits a month. Entering this page means outranking them, not filling an empty slot.

#	Result	Type	Est. traffic / mo
1	today.com 14 Best Wellness Gifts, According to an Expert Content 25,421,355/mo	Content	25,421,355
2	classpass.com Best Wellness Businesses in Jersey City Aggregator 2,035,301/mo	Aggregator	2,035,301
3	facebook.com Good spas in Shelton, CT or Derby area? Aggregator 3,209,723,111/mo	Aggregator	3,209,723,111
4	community.squareup.com Re: Beauty Professionals: Show off your best work!... - Page 2 Content 32,816/mo	Content	32,816
5	booksy.com Wellness & Day Spa in Brownsville - Brooklyn, NY (88) Content 13,167,395/mo	Content	13,167,395
6	reddit.com How do you find beauty / wellness recs in NYC outside this ... Aggregator 4,074,612,103/mo	Aggregator	4,074,612,103
7	ulta.com $150 Wellness by ULTA Beauty - 104 Products Content 19,318,965/mo	Content	19,318,965
8	spaandbeautytoday.com Washington Spa Guide: The Best Spas in Spokane Content 33,835/mo	Content	33,835

Traffic is the estimated monthly organic visits to the whole domain, shown on a log scale. A content page from a small site ranking above giants is the signal to look for; business sites rank on local relevance and are not slots a directory can take.

Build plan

A starting structure for the directory, drafted from the numbers above. Treat the revenue range as an order of magnitude.

Generated

Name ideas

Wellness Haven
Beauty Bliss Hub
Spa Serenity Directory

Monetization

paid listings

Charge businesses for premium placement in search results.

$500 to $1,500 / mo after a year