How many people search for adult pleasure & content each month?

About 215,480 monthly searches across the top related keywords in the United States, led by "adult toys".

Who already ranks for adult pleasure & content searches?

0 dedicated directories and 1 general aggregators appear in the top 10 results for "adult toys".

Directory / United States / Data pulled 1 day ago

Adult Pleasure & Content Directory

A directory for adult pleasure products and content, focusing on niche offerings and retailers.

Verdict: Worth a try

The demand for adult toys is high, but competition is tough with six business sites dominating the top search results. There are no dedicated directories, making it a challenging environment to establish a new directory despite the reasonable opportunity score.

Searches: 215,480; per month, top 12 keywords
Directories: 0; dedicated, in the top 10
Aggregators: 1; Yelp, Maps, marketplaces
Businesses nearby: n/a; no location given

Demand

Monthly Google searches in United States for the keyword cluster around 'adult toys' (nobody searches for 'adult pleasure & content' by that name, so this is the closest phrase people type). Phrasings Google counts as one keyword are collapsed.

Google Ads keyword data

Primary keyword

adult toys

Cluster total

215,480 / mo

Easy keywords

10 of 12

Keyword	Volume	Difficulty	CPC	Intent
adult toy	110,000	75 hard	$2.53	transactional
fidget toy adult	12,100	7 easy	$0.88	transactional
adult toy story costume	9,900	0 easy	$0.39	transactional
adult toy story outfits	9,900	0 easy	$0.39	informational
adult costumes from toy story	9,900	0 easy	$0.39	transactional
adult toy shops	6,600	75 hard	$2.35	commercial
adult toy story woody costume	6,600	0 easy	$0.37	transactional
adult woody from toy story costume	6,600	0 easy	$0.37	transactional
adult toy story jessie costume	5,400	0 easy	$0.37	transactional
jessie toy story outfit adult	5,400	0 easy	$0.37	transactional
jessie from toy story adult costume	5,400	0 easy	$0.37	informational
adult toy story shirt	4,400	0 easy	$0.47	transactional

Competition

The live top 10 for 'adult toys', the keyword a directory for this niche would need to win.

Live Google SERP

Dedicated directory

Sites built for this niche. Your direct competitors.

Aggregator

Yelp, Maps, Reddit, marketplaces. Not beatable, not niche.

Business site

Google chose a business, not a list, for these slots.

Beatable slots

0 of 9

Content pages on domains under 10k visits a month.

#	Result	Type	Est. traffic / mo
1	myplusone.com Sex Toys Business site 249,545/mo	Business site	249,545
2	pureromance.com Pure Romance: The #1 Adult Toy Brand - Everyday Discounts Business site 122,217/mo	Business site	122,217
3	edenfantasys.com EdenFantasys Sex Toy Shop - Buy Best Adult Toys Business site 46,609/mo	Business site	46,609
4	amazon.com Sexual Wellness & Adult Toys Aggregator 1,437,582,414/mo	Aggregator	1,437,582,414
5	walmart.com Sexual Wellness Tips & Guides for Better Care Content 284,572,331/mo	Content	284,572,331
6	pinkcherry.com PinkCherry: Sex Toys & Adult Toys - Online Store Business site 153,716/mo	Business site	153,716
7	lovehoney.com Lovehoney™ Official Store \| Shop Adult Sex Toys and Lingerie Business site 550,610/mo	Business site	550,610
8	thepleasurechest.com The Pleasure Chest Business site 59,847/mo	Business site	59,847
9	sheknows.com We Rounded Up the 22 Best Places to Buy Sex Toys Online Content 2,000,819/mo	Content	2,000,819

Traffic is the estimated monthly organic visits to the whole domain, shown on a log scale. A content page from a small site ranking above giants is the signal to look for; business sites rank on local relevance and are not slots a directory can take.

Build plan

A starting structure for the directory, drafted from the numbers above. Treat the revenue range as an order of magnitude.

Generated

Name ideas

PleasureHub
ToyVoyage
AdultJoyList

Monetization

paid listings

Charge businesses for premium listings to gain visibility in search results.

$500 to $2,000 / mo after a year